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Industry SIC codes are a Standard Industrial Classification (SIC) of businesses defined by the ONS with Companies House storing these codes for each registered business and allowing you to look them up. You can use this to segment and target your customers via REC+ Email Manager.
To do this:
- Edit the customer record and scroll past the address details to find the SIC code lookup field
- Save the customer record with the code you've selected
- In Email Manager > create campaign > under User Filters select SIC code(s)
- Customers with those SIC codes entered will then be selected for sending the email to them.